I had the wonderful opportunity to work with the Los Angeles Olympic bid committee for 2024. A small creative team at 72andSunny and The Wasserman Media Group helped bring the bids vision to life. The creative was inspired by the Los Angles skylines sunrise to sunset, being synonymous with the ever changing nature of the city.
We developed a custom app to navigate the Olympic Committee around the City of Angels via helicopter. The map showed the five different clusters that would be utilized for different locations. The clusters included: Downtown, Hollywood, Valley, Coastal and South Bay. Clicking on each cluster would allow the user to explore different venue locations and offer information about its amenities.
Creative Director: Michael Bryce
Jr. Designer : Fabienne Wente